Most digital credential platforms host certificates on their own domain. When your recipients share their credentials, they're sharing someone else's URL.
Credly: badges.credly.com/badges/abc123 Accredible: accredible.com/certificates/abc123 Certifier: certifier.io/verify/abc123
Every time someone views, shares, or verifies a credential, they see the vendor's brand — not yours.
TRUE is different: credentials.youruniversity.edu/diploma123
Your domain. Your brand. Your trust.
When someone receives a credential from you, they should see your organization's name everywhere — including in the URL. A diploma from credentials.stanford.edu carries different weight than one from badges.vendor.com/stanford.
Recipients trust credentials from recognizable domains. A URL starting with your organization's domain signals authenticity immediately.
Which looks more professional in an email signature?
❌ View my certification: badges.credly.com/badges/z7x9a... ✅ View my certification: credentials.yourcompany.com/cert123
Credentials live in email signatures, LinkedIn profiles, personal websites, and CVs. The URL appears everywhere the credential goes. A custom domain ensures that URL represents your brand, not a vendor you pay.
Every time someone shares a credential, they're linking to a URL. When that URL is your domain, the link equity flows to you — improving your search rankings.
With vendor-hosted credentials, all that linking power goes to the vendor's domain instead. Your certificates generate traffic and backlinks for someone else.
When employers, clients, or colleagues verify credentials, they visit the verification URL. With a custom domain, that traffic comes to your site. You can track it in your analytics. You control the experience around verification.
With vendor domains, verification traffic goes to the vendor. You have no visibility into when, where, or how often your credentials are being verified.
Your website, your emails, your marketing — everything else uses your domain. Why should credentials be different?
Custom domains maintain brand consistency across every touchpoint. When someone interacts with credentials you've issued, the experience is yours from start to finish.
Setting up a custom domain with TRUE takes a few simple steps.
Select the subdomain you want to use:
credentials.youruniversity.educertificates.yourcompany.comverify.your-association.orgdiplomas.your-school.eduMost organizations use credentials, certificates, or verify as the subdomain. Choose what fits your brand.
Add a CNAME record pointing your subdomain to TRUE's servers. This is a standard DNS operation that your IT team can complete in minutes.
` credentials.yourdomain.com CNAME domains.trueoriginal.com `
TRUE automatically provisions an SSL certificate for your custom domain. All credentials are served over HTTPS with a valid certificate showing your domain name.
You don't need to purchase or manage SSL certificates — TRUE handles this automatically.
TRUE verifies the DNS configuration is correct and the domain is ready. Once verified, all new credentials automatically use your custom domain.
Your credentials now live on your domain. Recipients receive credentials with your URL. Verification happens on your domain. Your brand is front and center.
Timeline: Most organizations complete custom domain setup in under 24 hours.
| Platform | Credential URL | |----------|---------------| | Credly | badges.credly.com/badges/[id] | | Accredible | accredible.com/certificates/[id] | | Certifier | certifier.io/verify/[id] | | TRUE | credentials.yourdomain.com/[id] |
Competitors host your credentials on their domain. You pay them to build their brand recognition.
Your credentials. Your domain. Your brand.
TRUE is the only major credential platform that offers true custom domain hosting. Not a branded subdirectory on a vendor domain. An actual subdomain on your domain, with your SSL certificate, under your control.
Without custom domain: accredible.com/credentials/university-of-xyz/diploma123 With TRUE: diplomas.universityofxyz.edu/diploma123
University diplomas carry institutional weight. The URL should reflect that weight. When alumni share their diploma on LinkedIn or include it on a CV, employers see the university's domain — reinforcing the credential's legitimacy.
Without custom domain: credly.com/badges/state-medical-board/license456 With TRUE: verify.statemedicalboard.gov/license456
Professional licenses are serious credentials. Verification should happen on an official domain that signals authority. A government or regulatory domain builds trust that a vendor domain cannot match.
Without custom domain: certifier.io/acme-corporation/cert789 With TRUE: certifications.acme.com/cert789
Corporate training programs represent company investment in employees. When those credentials appear on LinkedIn or in portfolios, they should link back to the company — driving awareness of your training programs and employer brand.
Without custom domain: badges.credly.com/association-name/cert-type/abc123 With TRUE: certify.associationname.org/abc123
Certification bodies exist to validate professional standards. The credential verification experience should reflect that authority. A custom domain reinforces that your organization — not a vendor — stands behind the certification.
Without custom domain: vendor.com/memberships/professional-group/member123 With TRUE: members.professionalgroup.org/member123
Membership credentials represent belonging to a professional community. The URL should make that affiliation clear. Your members display credentials linking to your organization.
A single CNAME record pointing your chosen subdomain to TRUE's domain infrastructure. Standard DNS propagation time (typically 15 minutes to a few hours).
TRUE automatically provisions and renews SSL certificates for custom domains using Let's Encrypt. Certificates are valid, trusted by all browsers, and renewed automatically before expiration.
TRUE's infrastructure serves credentials globally with low latency. Custom domains use the same CDN and performance infrastructure as TRUE's primary domain — no degradation from using your own domain.
Custom domains maintain all TRUE security features:
Your domain is the frontend; TRUE's secure infrastructure handles everything behind it.
When you set up a custom domain, new credentials automatically use it. Existing credentials can continue to work on TRUE's domain or be migrated to your custom domain — your choice.
TRUE provides full support for custom domain configuration:
Most organizations complete setup independently using documentation. For complex configurations or enterprise requirements, TRUE's team is available to assist.
Most organizations complete setup in under 24 hours. The actual configuration takes minutes; the wait is for DNS propagation, which typically completes within a few hours.
No. TRUE automatically provisions SSL certificates for custom domains at no additional cost. Certificates are trusted by all browsers and renewed automatically.
We recommend using a subdomain (like credentials.yourdomain.com) rather than your root domain. This avoids conflicts with your main website and follows best practices for service separation.
You can update your custom domain configuration at any time. Existing credentials can be redirected to maintain links, or you can run both domains during a transition period.
Custom domain is available on professional and enterprise plans. Contact us for pricing details.
No. Recipients receive their credentials as usual. The only difference is that credential URLs use your domain instead of TRUE's domain.
Custom domain setup takes under 24 hours. Every credential you issue afterward carries your brand, builds your SEO, and drives traffic to your domain.
Setup Custom Domain — Contact us to enable custom domain hosting for your organization.
See custom domains in action — Book a demo to see how credentials work on your domain.
Save time, increase traffic and insights and build trust, by upgrading to blockchain secured diplomas and course certificates, which are loved by recipients and always verifiably authentic.
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